Draft for legal review. This document was written by the FASHIONDEALS team to describe how the service actually works. It has not yet been reviewed by external counsel and is not legal advice. We recommend that a qualified lawyer in your jurisdiction review it, and that the items in [[brackets]] (company details and points marked [[Confirm with FASHN]]) are completed before launch.
How we earn money
FASHIONDEALS is free to use. We are paid in two ways: affiliate commission when you click through to a store and make a qualifying purchase, and advertising or partnership placements that stores and brands buy (clearly labelled). The price you pay is the same whether or not you arrive through our link.
Affiliate links
When you click “Go to store” or similar, the click passes through our redirect, which sends you to the store. If we have joined the store’s affiliate programme and you have allowed “Affiliate and marketing” in the cookie settings, the redirect adds the programme’s tracking identifier so the store can tell the visit came from us. We may work with affiliate networks such as Awin, CJ, Rakuten Advertising, Impact, Skimlinks and Sovrn Commerce, or directly with stores. Not every store on the site pays us commission; unpaid stores are listed and ranked on the same terms.
Commission never changes the ranking
Offers for the same product are ordered by what you would pay (item price plus known shipping where a store publishes it). Commission rates, whether a store is a partner, and advertising spend are not inputs to that order. “Cheapest” means the lowest verified price. Store reputation scores (see Store score methodology) are likewise not influenced by payment.
Advertising and sponsored placements
Where we sell placements (see For brands), they are labelled “Sponsored” or “Partner”, are kept visually separate from price comparisons, and never replace the lowest-price result. Editorial picks, deal badges (such as “Best price” or “Biggest saving”) and personalised rails are generated from real data and are not paid placements.
What our deal badges mean
| Badge | Meaning |
|---|---|
| Best price | Lowest price among the in-stock offers we compare for this item, at the time we checked |
| Biggest saving | The largest discount versus the store’s own “was” price or versus the average of other stores, with the percentage shown |
| Price drop / Lowest in 30 days | Shown only where our own price history proves it |
| Local store / Ships to you | At least one offer ships from, or to, your country according to the store’s published shipping information |
Data and cookies
Affiliate identifiers are added only with your consent and are described in the Cookie policy and Privacy policy. We do not sell personal data to affiliate networks.
Legal basis for this disclosure
This disclosure is made to meet consumer-protection and endorsement rules on clear labelling of commercial relationships, including the US FTC Endorsement Guides (16 CFR Part 255), UK CMA and ASA guidance, the EU Unfair Commercial Practices Directive and Omnibus rules on ranking transparency, and equivalent rules in other countries. Questions: [[Contact email]].
Effective October 27, 2026 · Version 1.0 (draft for legal review). See all legal documents.